What to put in your banner, headline, and About section to signal instant credibility
How to shift your profile from “what you’ve done” to “who you help”
Why LinkedIn is more trusted than any other platform — and how to leverage that trust
Why personal, story-driven posts build trust faster than polished marketing speak
How to use LinkedIn newsletters to land directly in your audience’s inbox — without needing extra tech
How to stay visible with just a few posts a month — and schedule them easily using LinkedIn’s built-in tool
How to find and connect with aligned people using the “My Network” feature
What to do instead of cold DMs or mass invites
Why your network is your best lead source — and how to nurture it with intention